by Phil Sayers | Dec 15, 2019 | News
As we approach the end of the year, it’s natural for business owners and sales leaders to reflect on what worked, what didn’t, and to map out their priorities for the year ahead. But what are the issues that are most important to them? The RAIN Group Center for Sales...
by Phil Sayers | Dec 7, 2019 | News
Let’s be honest… we all hate getting emails from strangers. Whilst cold emailing can have impressive open rates, the typical reply rates is less than 2%. Cold emailing might have worked in the past, but it’s nowhere near as effective now as it used to be. But more...
by Phil Sayers | Dec 1, 2019 | News
Selling to other businesses is completely different than selling direct-to-consumer. In B2B sales, the stakes are often much higher, and closing the deal can be a more involved process. That’s why defining and tracking relevant metrics for your B2B sales...
by Phil Sayers | Nov 24, 2019 | News
A couple of weeks ago I attended a conference run by a major software vendor, and the event incorporated an exhibition area for other software suppliers to promote their products to users and partners. Because I work in extensively in this particular field, I use the...
by Phil Sayers | Nov 17, 2019 | News
Do you spend most of your time selling to small businesses? Do you want to fine-tune your sales strategy to focus more on small business customers? You’re in the right place. Before we delve into how you can sell to small businesses, it’s worth taking some time to...
