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Improving Sales Effectiveness For Small Businesses

It’s All About The Value

Many small business owners have no sales background and simply hope that their passion for their product or service will be enough to convince potential customers to buy.

“It’s All About The Value” takes you through a simple step by step approach to improving how you sell. It will change the way you sell and put you on the path to growth.

Answers To Your Questions

What You’ll Learn

E

Who Is This Book For?

If you sell products or services to other businesses (B2B) and you’re finding it difficult to identify and approach potential customers, or you’re finding it difficult to explain your real value or differentiate yourself from your competitors, then read on.

E

Making Sales

  • Creating effective elevator pitches
  • Running effective Sales calls and meetings
  • Making effective presentations and product demo’s
  • Closing a sale
E

Are You New To Selling?

If you’re new to selling, or you’ve learned your selling skills by experimenting, and want to explore ways of improving your sales skills, then hopefully you’ll find some new ideas and concepts that you can put into practice.

E

Maximising Value

  • Handling objections
  • Negotiating the best deal
  • Preparing effective quotes and proposals
  • Managing customers for the long term
E

Understanding Your Value

  • Defining the business value your product delivers
  • Understanding who to sell to (and who not to sell to)
  • Handling competition
E

Sales Activity and Teams

  • Developing a sales activity plan to meet your objectives
  • Developing effective commission plans
  • Hiring and managing sales teams

ANSWERS TO YOUR QUESTIONS

What You’ll Learn

E

Who Is This Book For?

If you sell products or services to other businesses (B2B) and you’re finding it difficult to identify and approach potential customers, or you’re finding it difficult to explain your real value or differentiate yourself from your competitors, then read on.

E

Are You New To Selling?

If you’re new to selling, or you’ve learned your selling skills by experimenting, and want to explore ways of improving your sales skills, then hopefully you’ll find some new ideas and concepts that you can put into practice.

E

Making Sales

  • Creating effective elevator pitches
  • Running effective Sales calls and meetings
  • Making effective presentations and product demo’s
  • Closing a sale
E

Understanding Your Value

  • Defining the business value your product delivers
  • Understanding who to sell to (and who not to sell to)
  • Handling competition
E

Maximising Value

  • Handling objections
  • Negotiating the best deal
  • Preparing effective quotes and proposals
  • Managing customers for the long term
E

Sales Activity and Teams

  • Developing a sales activity plan to meet your objectives
  • Developing effective commission plans
  • Hiring and managing sales teams

Get In Touch