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Why Robots Won’t Steal Your Sales Job

Why Robots Won’t Steal Your Sales Job

Do you remember that Will Smith movie from 2004 called “I, Robot”? If you’ve never seen it, it takes place in the year 2035, and humanoid robots basically do all the jobs humans don’t want to do. Eventually, they become self-aware and revolt...
How To Develop A Sales Strategy For Millennials

How To Develop A Sales Strategy For Millennials

Whether depicted as participation trophy-holding underachievers who prioritise avocado toast over home ownership or constantly being mistaken for Gen Z, Millennials haven’t been portrayed in a positive or even neutral light. In 2019, Millennials became the largest...
How To Write Effective Sales Letters

How To Write Effective Sales Letters

Think direct mail is an outdated sales tactic? Think again. While prospect’s email inboxes are becoming increasingly crowded, their physical mailboxes get emptier. Now’s the time for Sales and Marketing to work together to create direct mail prospects can’t help...
9 Steps to Setting Smarter Sales Goals

9 Steps to Setting Smarter Sales Goals

If you or your sales team only have one goal — meeting their targets — they’re selling themselves short (literally). If you start holding yourself accountable for smaller weekly or monthly goals, you’ll increase the likelihood you’ll meet their bigger number. Smaller...