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How to Determine Product Market Fit in Your Industry

How to Determine Product Market Fit in Your Industry

When you’re starting out in business, you’ll hear lots of advice about refining your Product-Market Fit. One way to think of product-market fit is the moment when “your customers become your salespeople.” Existing users recognise your product’s value, so...
Which KPIs Should I Use To Measure Sales Performance

Which KPIs Should I Use To Measure Sales Performance

Sales managers, and particularly field sales managers, can often feel like they are trapped in a fog. Without a regular physical presence in the field, it’s difficult to keep tabs on their team and business operations. Instead, they rely heavily on their field...