by Phil Sayers | Mar 19, 2021 | News
Over the last 10 years, inbound marketing has proved to be a great way to generate leads and acquire customers and help you hit your target. It mirrors the way people buy in today’s digital environment and works in both B2B and B2C situations. But what if you...
by Phil Sayers | Mar 12, 2021 | News
There are many challenges associated with selling and prospecting is no exception. Receiving countless rejections and spending hours pursuing a prospect just to find out they aren’t actually a good fit for your product or service can be annoying at best and soul...
by Phil Sayers | Feb 28, 2021 | News
What do jellyfish and a Dyson fan heater have in common? They’re both outrageously efficient. Jellyfish are the most efficient swimmers in the ocean and the Dyson Fan Heater was one of the results that came up when I searched “most efficient heater”...
by Phil Sayers | Feb 20, 2021 | News
Instagram wasn’t always Instagram as we know it — meaning it didn’t start as an application dedicated to photo-sharing. The platform, as it currently exists, was born out of a service called Burbn: a location-based check-in app. After noticing the...
by Phil Sayers | Feb 13, 2021 | News
Price objections are common in sales; primarily because most prospects have learned pushing back on cost will get them a discount. That makes it difficult to respond to a pricing objection if you don’t want to immediately lower your price. While discounting has its...