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I Made A Mistake – Now What?

I Made A Mistake – Now What?

Have you ever walked out of a sales call or ended a phone call, only to realise that you’ve forgotten to ask them something crucial about what comes next in the sales conversation? Worse still, have you left your prospect’s office or ended the call without even...
When Is A Lead Not A Lead

When Is A Lead Not A Lead

It goes without saying that sales people like receiving new leads; but what defines a qualified lead? In larger organisations, it’s typically the role of the marketing team to generate new leads through email campaigns, social media campaigns, attendance at industry...
Product Demos – Avoiding Yawn Fest

Product Demos – Avoiding Yawn Fest

During the course of my career, I’ve been an observer or recipient of hundreds of product demonstrations. Some stood out and kept me interested, others left me desperate for the end to come, and I’ve even ended one or two before the presenter had finished. Being on...