by Phil Sayers | Oct 22, 2021 | News
Salespeople are usually advised to talk about the benefits of their product or service, not just the features, but often it’s difficult to differentiate between the two. Is its top rate quality a feature or a benefit? Is its ease of use a feature or a benefit? Helping...
by Phil Sayers | Aug 20, 2021 | News
“Sell me this pen” is arguably the most well known sales one-liner in history. It’s a favourite for sales job interviews and there’s a reason for that …. it’s a really effective way pf assessing the sales approach of each candidate...
by Phil Sayers | Aug 6, 2021 | News
A question for you — what makes someone a good sales person? Is it their ability to prospect, how they can deliver a sales pitch, or being a master at the upsell? All of these traits and more can make you a better salesperson. When it comes to professional development...
by Phil Sayers | Jul 23, 2021 | News
Have you seen the film “Glengarry Glen Ross? In it, Alec Baldwin plays Blake, a belligerent trainer sent to shake up a tired, underperforming sales team. Blake storms into a room of unsuspecting sales reps and starts screaming about prospects. “Only one thing...
by Phil Sayers | Jun 18, 2021 | News
In 2021, salespeople need to change the way they approach prospecting. First, you need to work your inbound leads. Let your marketing team work the top of the funnel. You don’t have to call all the leads who are just looking for information or education, those leads...