by Phil Sayers | Jun 4, 2021 | News
Though every business is different, their sales processes all seem to gravitate to one specific progression. I think of it as a continuum that starts with a sales development process and ends with revenue generation. And it’s true for new business acquisition as well...
by Phil Sayers | May 21, 2021 | News
Whether depicted as participation trophy-holding underachievers who prioritise avocado toast over home ownership or constantly being mistaken for Gen Z, Millennials haven’t been portrayed in a positive or even neutral light. In 2019, Millennials became the largest...
by Phil Sayers | May 15, 2021 | News
I receive the occasional LinkedIn connection request that’s an out and out sales pitch. Three recent examples were from people offering me a new crypto currency, lead generation services and video production services. It’s important to realise that what I’m not...
by Phil Sayers | May 14, 2021 | News
Think direct mail is an outdated sales tactic? Think again. While prospect’s email inboxes are becoming increasingly crowded, their physical mailboxes get emptier. Now’s the time for Sales and Marketing to work together to create direct mail prospects can’t help...
by Phil Sayers | Apr 23, 2021 | News
Productively making first contact with a prospect is a delicate art for sales people. You never get a second chance at a first impression, and you want to do everything in your power to ensure your outreach registers with potential customers. The method of outreach...