by Phil Sayers | Mar 18, 2022 | News
I talk a great deal to my clients about the importance of building credibility; it’s a crucial aspect of any successful sale. It’s a bit of a cliché, but it’s true: people buy from people, they want to buy from people they know, like, and trust. And the way to earn...
by Phil Sayers | Feb 18, 2022 | News
As sales people, one of our main responsibilities is building credibility with prospects so that they trust us. And yet time and time again, I get approached by sales people who ignore this simple fact. So here’s a simple checklist of techniques you can use to help...
by Phil Sayers | Nov 4, 2021 | News
I’m sure that we’ve all been on the receiving end of some dodgy sales tactics. It leaves a bad taste and rarely results in us buying whatever’s on offer. Business leaders want to buy from people they trust. Get this wrong and you’ll start to develop a poor reputation....
by Phil Sayers | Sep 15, 2021 | News
Businesses that are funded purely from the finance available to the founder, typically personal savings, are referred to as bootstrapped. Any profits earned in the early stages are then invested back into the business to grow it more. Bootstrapping is a really common...
by Phil Sayers | Sep 13, 2021 | News
On Saturday I watched a Disneyesque movie in which a girl who’d moved to a new country when she was two, managed to qualify for the US Open Tennis Tournament, played 10 matches over three weeks, didn’t lose a single set and emerged victorious at the grand old age of...