by Phil Sayers | May 27, 2022 | News
Some of my clients sell services, others sell products. While selling a product can feel more transactional, often with a one-time purchase, selling a service requires more nuance. Without a tangible product, you’ll need to sell prospective customers on the vision...
by Phil Sayers | Apr 15, 2022 | News
Receiving permission makes literally anything less intrusive, no matter the context. Think about it. If someone enters your home with permission, they’re a guest. If someone enters your home without your permission, they’re breaking and entering. That...
by Phil Sayers | Mar 25, 2022 | News
Using persuasive language is a critical skill we all need to learn to be successful at selling. Approaching prospects with some inarticulate stream of words will kill the opportunity stone dead. As salespeople, we need to approach discussions carefully and there are...
by Phil Sayers | Feb 11, 2022 | News
Should sales people be telepathic? It would certainly help in developing a strategy for selling to a customer if you knew what they were thinking. It would certainly make life easier, but despite us not being telepathic, there are 8 common reasons why customer buy...
by Phil Sayers | Feb 4, 2022 | News
I see lots of articles and posts suggesting that cold calling is dead…. But is it really? Has it joined the techniques of sending faxes and advertising in printed trade directories in the graveyard of long expired marketing techniques? When the vast majority of...