by Phil Sayers | Feb 4, 2022 | News
I see lots of articles and posts suggesting that cold calling is dead…. But is it really? Has it joined the techniques of sending faxes and advertising in printed trade directories in the graveyard of long expired marketing techniques? When the vast majority of...
by Phil Sayers | Jan 21, 2022 | News
For many people in business, the sales call can fill them with dread. Running a good sales meeting or call can be tricky, not least because you can’t script it. You don’t want to appear nervous but you can’t run it by the seat of your pants, so it’s important to...
by Phil Sayers | Jan 14, 2022 | News
As salespeople we all have a variety of tools and tactics at our disposal. Some are more industry-specific — ones that are strictly applicable to particular products and services. Others might only apply to certain sales methodologies but sales techniques aren’t...
by Phil Sayers | Jan 7, 2022 | News
Sales people need inner motivation to be successful. But that means that anyone managing sales people must play a large part in maintaining that motivation. The sales profession has one of the highest turnover rates compared to other industries and in recent years...
by Phil Sayers | Nov 19, 2021 | News
There are numerous approaches we can take to selling our own particular range of products or services. The traditional approach was to define our products’ features and benefits. An iPad is small and lightweight which means that it’s highly portable. Noise cancelling...