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The Power Of “So What?”

The Power Of “So What?”

Salespeople are usually advised to talk about the benefits of their product or service, not just the features, but often it’s difficult to differentiate between the two. Is its top rate quality a feature or a benefit? Is its ease of use a feature or a benefit? Helping...
How To Sell Products With Multiple Options

How To Sell Products With Multiple Options

Selling isn’t always easy. Quite often, and especially if your product or service has various options at different prices, you won’t be able to offer a price that’s immediately accepted. You might well have to enter into some elements of negotiation to find a point...
“Sell Me This Pen”

“Sell Me This Pen”

“Sell me this pen” is arguably the most well known sales one-liner in history. It’s a favourite for sales job interviews and there’s a reason for that …. it’s a really effective way pf assessing the sales approach of each candidate...
How Vulnerability in Sales Can Help You Close More Deals

How Vulnerability in Sales Can Help You Close More Deals

Salespeople need a particular set of skills to be successful and one of those skills is vulnerability, despite many people’s view that sales people need to be confident and outgoing. The Importance of Vulnerability in Sales In sales, it’s important to take stock...
Order Taker or Order Getter? What’s the Difference

Order Taker or Order Getter? What’s the Difference

A question for you — what makes someone a good sales person? Is it their ability to prospect, how they can deliver a sales pitch, or being a master at the upsell? All of these traits and more can make you a better salesperson. When it comes to professional development...