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How To Sell Products With Multiple Options

How To Sell Products With Multiple Options

Selling isn’t always easy. Quite often, and especially if your product or service has various options at different prices, you won’t be able to offer a price that’s immediately accepted. You might well have to enter into some elements of negotiation to find a point...
5 Sales Closing Tactics To Avoid

5 Sales Closing Tactics To Avoid

Have you seen the film “Glengarry Glen Ross? In it, Alec Baldwin plays Blake, a belligerent trainer sent to shake up a tired, underperforming sales team. Blake storms into a room of unsuspecting sales reps and starts screaming about prospects. “Only one thing...
How To Write Effective Sales Letters

How To Write Effective Sales Letters

Think direct mail is an outdated sales tactic? Think again. While prospect’s email inboxes are becoming increasingly crowded, their physical mailboxes get emptier. Now’s the time for Sales and Marketing to work together to create direct mail prospects can’t help...
Call or Email? 5 Tips to Determine When to Use Them

Call or Email? 5 Tips to Determine When to Use Them

Productively making first contact with a prospect is a delicate art for sales people. You never get a second chance at a first impression, and you want to do everything in your power to ensure your outreach registers with potential customers. The method of outreach...