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5 Sales Closing Tactics To Avoid

5 Sales Closing Tactics To Avoid

Have you seen the film “Glengarry Glen Ross? In it, Alec Baldwin plays Blake, a belligerent trainer sent to shake up a tired, underperforming sales team. Blake storms into a room of unsuspecting sales reps and starts screaming about prospects. “Only one thing...
How To Write Effective Sales Letters

How To Write Effective Sales Letters

Think direct mail is an outdated sales tactic? Think again. While prospect’s email inboxes are becoming increasingly crowded, their physical mailboxes get emptier. Now’s the time for Sales and Marketing to work together to create direct mail prospects can’t help...
Call or Email? 5 Tips to Determine When to Use Them

Call or Email? 5 Tips to Determine When to Use Them

Productively making first contact with a prospect is a delicate art for sales people. You never get a second chance at a first impression, and you want to do everything in your power to ensure your outreach registers with potential customers. The method of outreach...
10 Ways To Find Leads Online

10 Ways To Find Leads Online

Over the last 10 years, inbound marketing has proved to be a great way to generate leads and acquire customers and help you hit your target. It mirrors the way people buy in today’s digital environment and works in both B2B and B2C situations. But what if you...