by Phil Sayers | Jun 14, 2023 | News
It’s hard to find new customers… anyone in sales will tell you that, so if there were a way of getting potential customers to contact you directly, life would be so much easier wouldn’t it? Marketing activities certainly help generate possible interest, but there are...
by Phil Sayers | Nov 19, 2021 | News
There are numerous approaches we can take to selling our own particular range of products or services. The traditional approach was to define our products’ features and benefits. An iPad is small and lightweight which means that it’s highly portable. Noise cancelling...
by Phil Sayers | Oct 22, 2021 | News
Salespeople are usually advised to talk about the benefits of their product or service, not just the features, but often it’s difficult to differentiate between the two. Is its top rate quality a feature or a benefit? Is its ease of use a feature or a benefit? Helping...
by Phil Sayers | Feb 8, 2021 | News
Sales coaching is all about looking forward and developing your people. High-revenue growth companies are seeing the payoff; 54% of high-performing companies are using sales coaching more than in the past, and 60% use sales coaching as an integrated part of a sales...
by Phil Sayers | Jan 19, 2021 | News
Before I started working remotely, I was slightly uneasy. I was worried about not being productive, feeling isolated, and not having a good space to work from. And, as it turns out, these fears weren’t unique. And if you work in sales, it can be even harder. If...