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When, Why, & How to Pivot a Startup Business

When, Why, & How to Pivot a Startup Business

Instagram wasn’t always Instagram as we know it — meaning it didn’t start as an application dedicated to photo-sharing. The platform, as it currently exists, was born out of a service called Burbn: a location-based check-in app. After noticing the...
8 Tips For Effective Remote Working

8 Tips For Effective Remote Working

Before I started working remotely, I was slightly uneasy. I was worried about not being productive, feeling isolated, and not having a good space to work from. And, as it turns out, these fears weren’t unique. And if you work in sales, it can be even harder. If...
5 Steps To Price your Product

5 Steps To Price your Product

Pricing a product is a bit like baking cup-cakes for your children’s school. In this case, their classmates will only eat cup-cakes within a certain range of flavours — one you don’t really have a definitive grasp on. Ideally, every child in the class will want...