by Phil Sayers | Oct 22, 2021 | News
Salespeople are usually advised to talk about the benefits of their product or service, not just the features, but often it’s difficult to differentiate between the two. Is its top rate quality a feature or a benefit? Is its ease of use a feature or a benefit? Helping...
by Phil Sayers | Aug 20, 2021 | News
“Sell me this pen” is arguably the most well known sales one-liner in history. It’s a favourite for sales job interviews and there’s a reason for that …. it’s a really effective way pf assessing the sales approach of each candidate...
by Phil Sayers | Aug 13, 2021 | News
Salespeople need a particular set of skills to be successful and one of those skills is vulnerability, despite many people’s view that sales people need to be confident and outgoing. The Importance of Vulnerability in Sales In sales, it’s important to take stock...
by Phil Sayers | Jul 2, 2021 | News
Whether you are settling into your first sales role or have years of experience, you don’t need me to tell you building a strong network is essential. Chances are you’ve already been positively impacted by a professional relationship in some way. When most of us think...
by Phil Sayers | Jun 4, 2021 | News
Though every business is different, their sales processes all seem to gravitate to one specific progression. I think of it as a continuum that starts with a sales development process and ends with revenue generation. And it’s true for new business acquisition as well...