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The Power Of “So What?”

The Power Of “So What?”

Salespeople are usually advised to talk about the benefits of their product or service, not just the features, but often it’s difficult to differentiate between the two. Is its top rate quality a feature or a benefit? Is its ease of use a feature or a benefit? Helping...
What Has 2020 Taught Us?

What Has 2020 Taught Us?

Are you interested in understanding what 2020 has taught business owners? As we approach the holiday season it’s always good to reflect on how the year has gone… what’s worked well, what hasn’t and what we’ve learned. 2020 has certainly...
I’m Angry!!

I’m Angry!!

I’m angry!! There.. I’ve said it. I wouldn’t normally make political comments on social media, but some aspects of how small businesses have been treated over the last six months just makes me mad! I’m not criticising the support packages that HAVE been made available...
What The Medical Profession Can Teach Business Owners

What The Medical Profession Can Teach Business Owners

There’s been a huge amount of discussion and debate on social media recently about the financial support that the Government has put in place to help businesses and business owners get through the current challenging environment. Most of the commentary has been...
COVID-19 Now What Part 2 – And How Can I Help?

COVID-19 Now What Part 2 – And How Can I Help?

It seems strange to think that it’s two weeks since I wrote about what we should be focussing on now that restrictions on movement were coming into play as a response to the COVID-19 pandemic. Only two weeks? …. It feels like months, so much has happened since...